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Utilize Looker Applications to foster a Data Culture and increase accessibility to key Data Science methods. We will walk through our Looker Application, which can create customer personas from e-commerce data. You'll see how a non-technical user will be able to iterate on a prior search, to return customer data to help influence their next-steps. The end result will reveal customer groups that might have otherwise gone undiscovered, allowing unsatisfied customer needs to be addressed.

In this webinar, we will discuss:

  • How to install a Looker App
  • The potential of Looker Applications to expand analytical capabilities

  • Learn a data driven rather than rule based approach to segmenting customers to better tailor marketing efforts


Here are the important details:

Webinar: Inspiring a Data Culture through Looker Applications

When: Tuesday, March 31st, 2020 @ 11am PT / 2pm ET

Duration: 1 hour

Presenters

Diane Stetche
Title

Frank Bien
Title

LLoyd Tabb
Title

Diane Stetche
Title

Jawad Laraqui
Data Driven
CEO

Candace Riddle
Looker
Alliance Manager

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